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the “site:” operator restricts results to only those from a specified site.
It’s easy to remember most search operators. They’re short commands that stick
in the mind. But knowing how to use them effectively is an altogether different
story.
Most SEOs know the basics, but few have truly mastered them.
In this post, I’ll share 15 actionable tips to help you master search operators
for SEO, which are:
Find indexation errors
Find non-secure pages (non-https)
Find duplicate content issues
Find unwanted files and pages on your site
Find guest post opportunities
Find resource page opportunities
Find sites that feature infographics… so you can pitch YOURS
Find more link prospects… AND check how relevant they are
Find social profiles for outreach prospects
Find internal linking opportunities
Find PR opportunities by finding competitor mentions
Find sponsored post opportunities
Find Q+A threads related to your content
Find how often your competitors are publishing new content
Find sites linking to competitors
