Page 26 - Optim Orthopedics

Communications practice

The beneits of branding Sample

Your beneits program has the power to attract and retain top talent. However, having a strong program in place communications
is only the beginning. Your employees must understand the beneits being offered to them in order to value them. available
This is where a beneits brand can help.
Based on best practices and years of
Your beneits brand should relect your values and should be based on how you want employees to feel about you helping our clients execute benefits
communication strategies, we have
as an employer. Having a beneits brand will make your materials consistent and easily recognizable. brought together some of our best and
most effective materials into one place.
Below is a sample of some of the types of
The brand development process communications we provide.

Personalized with your
01 02 03 04 05 branding strategy

• Annual beneits guide
• New hire guide
CREATE DESIGN DESIGN SUITE LAUNCHING YOUR ALIGN WITH YOUR • Texting tools
EXPLORATION • Total rewards microsite
CONCEPTS CREATION BRAND BENEFITS STRATEGY
• Custom Brainshark videos
• Enrollment PPT template
• Flyers
2018 OPEN ENROLLMENT
• Posters
2020 BENEFITS ENROLLMENT
Beneits Guide
2018
• Postcards
Beneits Guide
Company Name
• Email campaign
2019
TABLE OF CONTENTS • Monthly well-being newsletters
BENEFITS
ENROLLMENT
.2
Your 2020 Beneits ...................
3 • Total rewards microsite
Medical and Prescription Drug ........... .
5 Life and Disability Insurance ............ .
Health Savings Account (HSA) ........... .
.6 Employee Assistance Program (EAP) ......
7 Retirement Savings Plan 401(k) ......... 9
8 .10
Dental ............................ .
.11
Vision ............................ .
.12
Flexible Spending Account (FSA) ......... Additional Voluntary Coverage ..........
Please read thoroughly.
Please read thoroughly.
about your employee benefit program.
This publication contains important information
Please read thoroughly.
about your employee benefit program.
.14
This publication contains important information
Contact Information .................
This publication contains important information about your employee benefit program.
This publication contains important information about
about your employee benefit program.
Please read thoroughly.
your employee benefit program.
This publication contains important information
Please read thoroughly.
Optim Orthopedics — Lockton Beneits Practice overview 26 Lockton Companies