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11/11/24, 3:18 PM Ajman Tourism' forges strategic partnerships at World Travel Market. - Free Online Library
Ajman Tourism' forges strategic partnerships at World
Travel Market.
Link/Page Citation
07 Nov 2024 (Wam) The Ajman Tourism Development Department (ATDD) signed two Memorandums of Understanding
with Coral Touristik GmbH, a leading tourism services provider, and Vtours, a renowned tour operator, on the sidelines of
its participation in the World Travel Market, concluding today in London.
The new agreements demonstrate the Department's commitment to expanding its strategic alliances with foreign travel and
tourism firms in order to share best practices and methods in the areas of hotel reservations, tourism services, and
exchange of expertise and knowledge. The move is set to elevate the Emirate of Ajman's position on the global tourism
and hospitality map.
The MoUs were signed in the presence of Mahmood Khaleel Alhashmi, Director-General of Ajman Tourism Development
Department, and Sabine Jordan-Glaab, CEO of Vtours, and Koray Cavdir, Chief Operating Officer - Central Europe at
Coral Touristik GmbH.
Commenting on the partnerships, Alhashmi said, 'We at the Ajman Tourism Development Department are pleased to work
with Coral Touristik GmbH and Vtours as part of our efforts to deepen strategic alliances with leading tourism businesses,
contributing to the Emirate of Ajman's standing as a popular tourist destination.
We are confident that these agreements will play a pivotal role in developing pathways of communication and facilitating
exchange of expertise, thus enhancing our capacity to offer exceptional travel experiences and propelling the Ajman's
tourism industry to new heights.'
Among the provisions of the agreements are cooperation in developing promotional plans and strategies, exchange of data
and insights, as well as the exploration of new techniques and methods that will improve tourism experiences. The
partnerships will also enable the provision of advisory services in support of the department's objectives in the tourism and
hospitality industry.
The MoUs also require attendance and participation in tourism-related seminars, exhibitions, and workshops, as well as
the evaluation of emerging developments and trends in the field. This will support initiatives to promote tourism, explore
new opportunities for joint ventures, and provide unique travel experiences to both local and international visitors, in
accordance with the directives of the Government of Ajman and strategic goals of the Department.
By launching a number of initiatives and organising activities that promote tourism experiences, the Ajman Tourism
Development Department is committed to supporting the hospitality sector and promoting tourism development in the
Emirate. In addition to highlighting the Department's pioneering role in the industry, the latest MoUs strengthen the
Emirate's global leadership in the tourism landscape.
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