Page 3 - SALIK PR REPORT JANUARY 2025
P. 3
PR REPORT
SALIK
January 2025
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 4,643,400
*Arabic Total Value of Spend 1:4 AED 18,573,600
English Total AED 1,735,000
*English Total Value of Spend 1:4 AED 6,940,000
TOTAL AED 25,513,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.