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Regional education expo GESS Dubai kicks off – Education Middle East




              Regional education expo GESS Dubai kicks off




                  Staff 3 min read












                                                       The 18th edition of GESS Dubai opens at the Dubai World Trade Centre






              The three-day event is being held as the K-12 education sector in the region
              is fast shifting gear towards AI-driven learning experiences, hybrid
              classrooms and immersive technologies

               Dubai, Nov 11, 2025:  The annual Global Educational Supplies and Solutions (GESS)
              exhibition kicks off in Dubai, with a renewed focus on artificial intelligence, wellbeing
              and start-ups in education.

              The three-day expo caters to the vibrant education ecosystem in the UAE and the
              broader GCC region as they navigate new challenges resulting from the rapid pace of
              innovation and latest advancements in technology.

              The K-12 education sector in the region is shifting gear towards AI-driven learning
              experiences, hybrid classrooms and immersive technologies such as AR and VR that
              bring lessons to life.

              Institutions are increasingly investing in smart campus ecosystems that blend
              innovation, collaboration and sustainability to prepare students for the future.

              About 300 exhibitors from more than 35 countries are participating in this year’s event
              where suppliers are showcasing innovative products and solutions that enhance
              personalised learning; streamline classroom management; enable real-time feedback,
              adaptive tutoring and automation of teacher tasks; and support educators in delivering
              data-driven insights.

              “At GESS Dubai 2025, we are introducing ATLAB’s AI-powered Smart Performance
              Trackers, a breakthrough innovation designed to transform health and physical
              education across the UAE,” says Nilesh K, CEO of ATLAB.

              The company is also showcasing innovations in STEM, design thinking, augmented
              reality/virtual reality (AR/VR) and sustainability.

              BenQ, which is also exhibiting at this year’s GESS, is showcasing a series of products
              that support both teachers and students. “We are presenting the latest Interactive
              display range, including the Essential, Master and Pro BenQ Board Series, all designed
              to enhance engagement, connectivity and productivity in classrooms. We are also
              introducing MagicSchool AI, now available directly on BenQ Boards, giving teachers



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