Page 3 - EHRDC PR REPORT APRIL 2025
P. 3
PR REPORT
Emirates Human Resources
Development Council
April 2025
TOTAL VALUE - ENGLISH MEDIA COVERAGE IN UAE AED.
English Total AED 53,500
*English Total Value of Spend 1:4 AED 214,000
TOTAL AED 214,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
