Page 3 - SLC PR REPORT - FEBRUARY 2024
P. 3

PR REPORT



              Supreme Legislation Committee






                                                February 2024



               1 Press Release was issued for Supreme Legislation Committee
               3 Statements were issued for Supreme Legislation Committee

               6 Content Development were made for Supreme Legislation Committee

               The Press Release was sent to all local, Pan Arab Arabic and English publications.



               TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.



                Arabic Total                                             AED                            1,047,800

                *Arabic Total Value of Spend 1:4                         AED                            4,191,200


               English Total                                             AED                               412,200

                *English Total Value of Spend 1:4                        AED                            1,648,800

                TOTAL                                                    AED                            5,840,000


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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