Page 3 - AAE PR REPORT - December 2024
P. 3
PR REPORT
Al Ansari Exchange
December 2024
3 Press Releases were issued for Al Ansari Exchange
1 Statement was issued for Al Ansari Exchange
4 Interviews were conducted for Al Ansari Exchange
16 Content Developments were made for Al Ansari Exchange
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 1,743,300
*Arabic Total Value of Spend 1:4 AED 6,973,200
English Total AED 564,600
*English Total Value of Spend 1:4 AED 2,258,400
TOTAL AED 9,231,600
*This calculation is based on the principle that editorial has four times the value of paid-for advertising,
as surveys have proven that majority of readers tend to believe the veracity of editorial is four times
more than paid-for advertising.
