Page 110 - SOBHA REALTY PR REPORT - FEBRUARY 2024

2/6/24, 9:28 AM Sobha Realty Acquires First-ever Naming Rights
Sobha Realty Acquires First-ever Naming Rights

The developer renames Arsenal FC training ground to Sobha Realty Training Centre
Staff Reporter | UAE | Developers

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Arsenal and Sobha Realty have announced a new long-term vision for their partnership which will see the Dubai-
based luxury real estate developer becoming the club’s first ever training ground naming rights partner, and the
training ground being renamed as Sobha Realty Training Centre. As part of the same agreement, Sobha Realty
becomes a Principal Partner of Arsenal and the official training kit sleeve partner for the club’s men’s and women’s
teams.

The partnership will see Arsenal benefit from Sobha Realty’s unrivalled expertise in property and real estate to
explore the development opportunities at the club’s training ground. This supports the ambition to engineer
excellence and to create the best possible environment for the men’s and women’s players, coaches, and staff.

Interesting Insights

Sobha Realty is now the Principal Partner of Arsenal
It is also the official training kit sleeve partner for the club’s teams
Arsenal and Sobha Realty first came together in September 2023

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