Page 13 - MAJRA PR REPORT - FEBRUARY 2025
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His Excellency further stated: “As a leading federal entity, Majra remains steadfast in its efforts to foster
a dynamic ecosystem where businesses can flourish and create lasting impact. Moreover, by identifying and
empowering organisations committed to sustainability, Majra strives to consolidate the UAE’s pioneering
stature as a beacon of progress and sustainable growth. In line with this, we invite all eligible companies
and third-sector organisations to take part in this unique initiative, paving the way for a more resilient
future.”
The one-of-its-kind endeavour will serve as a dynamic platform for organisations to showcase their key
sustainability projects and CSR efforts, bolstering Majra’s pioneering role in supporting sustainable
growth. The competition is open to companies of various sizes, from large enterprises to SMEs, and third-
sector institutions, offering a cumulative cash prize of AED 600,000 to shortlisted projects that have made
a positive impact. The challenge also encourages active public participation since the winners are
determined based on both public opinion and expert evaluations.
For her part, Sarah Shaw added: “We are pleased to introduce the ‘Sustainable Impact Challenge’ which
demonstrates our ongoing efforts to empower organisations that are driving positive transformation
through exemplary CSR and sustainability initiatives. It also reflects our vision to advance sustainable
impact investments, catalysing the nation’s broader economic transformation. We invite all qualified
organisations to seize this exciting opportunity and showcase their notable initiatives focused on
advancing sustainability.”
Majra’s participation in ‘Investopia 2025’ falls under the long-standing federal vision to foster a
sustainability-centric corporate culture in the UAE. Moreover, Majra aims to equip institutions with the