Page 3 - MAJRA PR REPORT - FEBRUARY 2025
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PR REPORT


                                                   MAJRA




                                              February 2025




               2 Press Releases were issued for Majra

               1 Media Invite was made for Majra

               1 Opinion Piece was made for Majra

               2 Content Development were made for Majra
               The Press Releases were sent to all local, Pan Arab English and Arabic publications.




               TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.

               Arabic Total                                              AED                           2,258,800

                *Arabic Total Value of Spend 1:4                         AED                           9,035,200

               Englsih Total                                             AED                           2,096,800


                *English Total Value of Spend 1:4                        AED                           8,387,200

               TOTAL                                                     AED                         17,422,400




               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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