Page 3 - Ajman Tourism -Asian Bodybuilding and Fitness Championship_Neat
P. 3
PR REPORT
Ajman Tourism
Asian Bodybuilding and Fitness 2025
4 Press Releases were issued for Ajman Tourism
25 Interviews were conducted for Ajman Tourism
12 Content Developments were made for Ajman Tourism
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 2,771,600
*Arabic Total Value of Spend 1:4 AED 11,086,400
E n g l i s h T o t a l A E D 623,660
*English Total Value of Spend 1:4 AED 2,494,640
TOTAL AED 13,581,040
Total Arabic Media Reach 631,411
Total English Media Reach 490,762
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
