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10/17/25, 9:31 AM Al Ansari Financial Services partners with Dubai Finance in support of Dubai Cashless Strategy - Middle East Business News and …

Ahmed Meftah, Executive Director of Central Accounts Sector at DOF, said: “This collaboration
with Al Ansari Financial Services marks a key milestone for our Dubai Cashless Strategy. As a

leading non-banking financial services provider to join this initiative, Al Ansari Financial
Services brings valuable expertise and innovation that align with our vision for inclusive,
future-ready digital finance services in Dubai. We believe this to be the beginning of a larger

action plan to promote innovation in finance and create a sustainable digital economy, which
could lead to the growth of fintech as well as the overall GDP of Dubai.”

Amna Mohammed Lootah, Director of the Digital Payment Systems Regulatory Division at DOF,

added: “Signing the MoU with Al Ansari Financial Services represents an important step
towards implementing the Dubai Cashless Strategy. We at DOF are committed to building

strategic partnerships with financial sector leaders, given their direct impact on accelerating the
transition to an integrated digital financial system. Al Ansari Financial Services is an effective
partner with extensive experience and advanced technical capabilities that contribute to

enhancing the spread of digital payment methods among segments of society, especially those
with limited access to banking services, such as labourers.”

Rashed A. Al Ansari, Group CEO of Al Ansari Financial Services, stated: “We are proud to

partner with DOF to advance Dubai cashless strategy. The collaboration comes as testament to
our joint commitment to promoting financial inclusion, enhancing payment innovation, and

supporting the nation’s vision of a cashless economy. More importantly, the move demonstrates
the Emirate of Dubai’s commitment to strengthening ties with the private sector to translate
high-level strategy into action and achieve a cashless society by 2026 through proactive public-

private collaboration.”

This development exemplifies the Dubai Cashless Strategy’s broad appeal and inclusivity. With
a diverse clientele and new digital initiatives, including a digital wallet, Al Ansari Financial

Services is well-positioned to support the Emirate’s pursuit of a cashless economy.

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