Page 108 - HYTERA PR Report -October 2023

Hytera empowers Middle East professional communications spheres
Our customers require unique solutions with customised features, with crystal-clear voice quality a
top priority. We have developed AI-based noise cancellation to ensure clear audio, even in noisy

environments.

Additionally, our customers seek more extensive coverage, and we have addressed this need by

increasing transmitter power in our new radios, thus providing expanded communication coverage.
Furthermore, we have improved receiving sensitivity to meet customer demands for enhanced
coverage and clarity.

How does Hytera approach manufacturing?

Hytera is a pioneer in manufacturing and developing IS devices for various protocols, including
DMR, Tetra, and PoC. Even during the pandemic, we satisfied customer demands with quick

deliveries, thanks to our in-house manufacturing capabilities and dedicated team.

With 30 years in the industry and 7,500 employees, including over 2,500 in R&D and technical

roles, we ensure customer satisfaction with delivery and support. We have dedicated teams for
after-sales support in each country.

Could you provide insights into your market share in Africa?

We have established a strong presence in Africa through nationwide networks. Notable examples
include our collaboration with the Uganda Police, Tanzania Police, Eritrea Police, and Ethiopia
Police in East Africa.

In South Africa, we hold a market share of almost 65%. Our reach extends to North African
countries like Algeria, where we maintain a significant presence, especially in the mission-critical

industry.

Does Hytera supply to global agencies such as the United Nations?

We have initiated collaborations with global agencies like the United Nations, the World Food
Programme, and the Red Cross. While many UN purchases are made through local governments,

we are gradually expanding our presence. Our future focus includes further engagement with these
global agencies.

What drives Hytera’s R&D efforts? What are the parameters for developing new products?

Hytera attributes much of its success to its R&D capabilities. We operate eight R&D centres
globally, with four in mainland China and four overseas, including two factories in Canada and one
in Spain and Germany.

We invest 16% of our total revenue into R&D, allowing us to develop unique solutions and maintain
a vast portfolio of patented technologies. We have over 3,500 proprietary products, each with at

least one patented technology.

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