Page 3 - Red Hat PR REPORT - JANUARY 2025
P. 3
PR REPORT
Red Hat
January 2025
2 Corporate announcements were circulated for Red Hat
1 Feature Article was drafted and pitched for Red Hat
The Corporate announcements were sent to all local, Pan Arab English and Arabic
publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 1,118,600
*Arabic Total Value of Spend 1:4 AED 4,474,400
E n g l i s h T o t a l A E D 211,600
*English Total Value of Spend 1:4 AED 846,400
TOTAL AED 5,320,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.