Page 159 - SALIK ENGLISH PR REPORT NOVEMBER 2024

11/14/24, 1:52 PM Salik Partners with Liva to Offer Timely Vehicle Insurance Solutions
The partnership aims to prevent lapses in insurance coverage and ensure smooth, on-time

renewals. Salik’s CEO, Ibrahim Haddad, emphasized that this initiative aligns with the

company's strategy to diversify its services and enhance customer satisfaction.

“While tolling remains our core business, we are proving

our ability to offer a wide range of mobility-related

solutions, which in turn creates new growth

opportunities,”

said Haddad.

The service, set to roll out by the end of November, will also integrate with two new Salik

toll gates, which will increase the total number of gates in Dubai to 10. This expansion

marks another step in Salik’s push to enhance digital services and explore new revenue

streams beyond tolling.

Liva’s CEO, Martin Ruegg, highlighted the convenience the partnership will bring to

drivers, offering access to customized insurance solutions and a hassle-free claims
process through a dedicated digital platform. This collaboration is expected to set new

standards for digital insurance services, benefiting both Salik customers and the

company’s stakeholders.

With this strategic move, Salik aims to redefine customer service in the UAE's vehicle

insurance sector while continuing to drive business growth.

News Source: Khaleej Times

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