Page 3 - Red Hat PR REPORT - FEBRUARY 2024
P. 3
PR REPORT
Red Hat
February 2024
1 Press Release was issued for Red Hat
3 Content Development were made for Red Hat
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ENGLISH MEDIA COVERAGE IN AED.
English Total AED 809,300
*English Total Value of Spend 1:4 AED 3,237,200
English Total AED 23,100
*English Total Value of Spend 1:4 AED 92,400
TOTAL AED 3,329,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.