Page 3 - DAEP PR REPORT - JANUARY 2025
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PR REPORT



                         Dubai Aviation Engineering



                                                    Projects



                                                  January 2025




                    1 Statement was issued for DAEP



                    TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.

                    Arabic Total                                          AED                       117,600

                     *Arabic Total Value of Spend 1:4                     AED                       470,400

                    English Total                                         AED                       114,400

                     *English Total Value of Spend 1:4                    AED                       457,600

                     TOTAL                                                AED                       928,000



                    *This calculation is based on the principle that editorials have four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
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