Page 3 - AJMAN TOURISM PR REPORT - September 2024
P. 3

PR REPORT



                                          Ajman Tourism



                                               September 2024



                    3 Press Releases were issued for Ajman Tourism

                    The Press Releases were sent to all local, Pan Arab English and Arabic publications



                    TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.

                    A  r  a  b  i  c     T  o  t  a  l                       A  E  D                              2,103,900

                     *Arabic Total Value of Spend 1:4                     AED                            8,415,600

                    E  n  g  l  i  s  h     T  o  t  a  l                    A  E  D                                 941,300

                     *English Total Value of Spend 1:4                    AED                            3,765,200

                     TOTAL                                                AED                          12,180,800


                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
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