Page 95 - AJMAN TOURISM PR REPORT - September 2024

destination. There has been a marked increase of 3 percent in hotel occupancy rate, along with
a 5 percent increase in room revenues as compared to the previous year.

Alhashmi said, “The key goal of the promotional tour is to enhance Ajman’s position as a leading
tourist destination at a regional and global scale. Our visit to the CIS is aimed at deepening
strategic relations with our key partners and further exploring newer avenues for cooperation
and exchange of expertise.”

He added, “During the promotional tour, we are showcasing Ajman’s rich heritage and ongoing
transformation as a unique cultural and tourist destination within the UAE, enabling us to draw
more visitors. We are confident that all these efforts will create new opportunities for sustainable
economic growth and reinforce Ajman’s position as a global tourist attraction.”

Ajman Tourism Development Department is making a strategic move through this tour, aiming to
achieve a wide array of goals, including raising international awareness of the position of the
emirate as a unique tourist destination and educating the international market on the unique
experiences that Ajman offers.

It also seeks to reinforce collaborations with global partners, further contributing to creating new
opportunities for cooperation and knowledge sharing. Furthermore, the Department aims to
expand tourism opportunities from CIS countries, boosting the number of visitors and tourism
revenue, supporting the local economy by increasing hotel income and creating new
employment opportunities.

https://www.wam.ae/en/article/144bi2s-ajman-tourism-development-department-eyes-more