Page 3 - Red Hat PR REPORT - NOVMEBER 2024
P. 3
PR REPORT
Red Hat
November 2024
10 Interview was conducted for Red Hat
2 Bylines were made for Red Hat
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 422,300
*Arabic Total Value of Spend 1:4 AED 1,689,200
E n g l i s h T o t a l A E D 131,000
*English Total Value of Spend 1:4 AED 524,000
TOTAL AED 2,213,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.