Page 40 - FDF QUARTER REPORT - JULY-SEPTEMBER 2024 (ENGLISH)

Press Release

Family Development Foundation enhances media skills through

‘Future Media Personality’ initiative

Abu Dhabi, July 19, 2024: The Family Development Foundation (FDF) launched the training
program under its ‘Future Media Personality’ initiative across all regions, including Abu Dhabi,
Al Ain, and Al Dhafra. This move aligns with the Foundation’s unwavering commitment to
fostering skilled media professionals by integrating talents into society and leveraging their
capabilities for personal growth as well as the advancement of their families and communities.

In Al Ain, the Foundation hosted a two-day event featuring various societal and media-related
programs. These events, which included the participation of 30 children, were conducted by
members of the ‘Future Media Personality’ initiative. Among these events was the ‘Quality of
Digital Life’ awareness program aimed to highlight the significance of efficient time
management, foster ethical values in the digital realm, ensure online safety, and improve skills
needed to enhance the quality of digital life.

Furthermore, members of the ‘Future Media Personality’ initiative presented the ‘Let’s Read
Together’ program, with the goal of instilling the value of reading among participants. The key
objective of the program was to nurture a generation with robust reading skills, encourage the
preservation of the Arabic language among children, and emphasize the vast influence of reading
on individuals and society. Additionally, the program aimed to showcase storytelling capabilities
and convert them into theatrical performances created by the young participants.

Fatima Rashed Al Dhanhani, a newspaper editor at FDF and initiative facilitator, conducted a
number of media courses and workshops. These programs were curated to improve personal
skills in presentation, casting, and acting. Furthermore, the ‘Appearance and Influence,
Scriptwriting, and Theatrical Performance’ workshop focused on training participants to convert
stories or novels into compelling scenes that raise social awareness.

She said: “The key objective of the initiative is to cultivate skills in managing self-media. This
year’s event focuses on a wide array of factors, including boosting self-confidence, honing