Page 107 - WGEO PR REPORT - November-December 2022

The report is a unique publication that explores urgent questions, such as ‘Are
businesses in the MENA aware of and taking action against climate change?’.
It also highlights the latest climate developments globally and regionally,

outlines the role that family firms play in mitigating climate risks and explores
ways to implement mechanisms that will drive corporate sustainability.

At the heart of this report are the three in-depth case studies on L’Oréal, the
Chalhoub Group and the Arrigoni Group, granting a deeper understanding of
how these notable organizations have envisioned and implemented their

environmental strategies. In addition, over 20 MENA family businesses taking
decisive climate action are highlighted as champions of change throughout

the report as well as a climate action checklist to support enterprises in
implementing environmental strategies and explore opportunities.

An editor’s committee with members from five different MENA countries was
established to provide oversight and guide the further development of the

report.

The report was launched during a virtual session featuring experts and family

business leaders, such as Alfredo De Massis, professor of entrepreneurship &
family business – Free University of Bolzano, IMD Business School and

LUMS, Italy; Dr. Basma Al Zamil, GM, Group HR, Zamil Group – KSA; Imad
Al Fadel, managing partner, ESG Integrate – UAE; and Samar Ibrahim,
associate director, EY Parthenon, MENA. Following the launch, the partners

will host further opportunities to address core matters around climate action
and climate risk throughout 2023 and leading up to COP 28 that is slated to

be held in the UAE in 2023.

Commenting on the collaboration, Farida El Agamy, General Manager of the

Tharawat Family Business Forum, said: “The science is undeniable; climate
change is transforming our natural habitats, ecosystems, and the Earth’s

biodiversity, directly affecting our lives, businesses, and economies. In light of
this global environmental crisis, family enterprises must pivot to deal with the

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