Page 24 - AJMAN UNIVERSITY PR REPORT - JULY 2025

7/23/25, 10:14 AM Ajman University Launches UAE's First Career Excellence Framework
services office. It presents a holistic, future-oriented model of student development, marrying academic
experience with real-world readiness since day one to post-graduation life.

Derived from the Arabic word رﺎﺴﻣ (masar), which means the path, Masar Career Excellence has been created
to walk alongside students and alumni at all points of their academic and professional journeys. From initial

career direction and skill-building to extended mentoring, employer interaction, and alumni networking,
Masar provides a comprehensive and integrated experience that enables students to map their dreams against

actual career possibilities.

Speaking about this revolutionary venture, Dr. Karim Seghir, Chancellor of Ajman University, said "Masar

reflects Ajman University's commitment that, in order to prepare the future, more than excellence in education
is needed. It needs an environment in which purpose, reflection, and engagement with the world outside are
inseparable from the academic experience. With this model, we seek to graduate not only competent

professionals, but also responsible leaders who have a profound commitment to society".

The launch of Masar is a significant step in Ajman University's overall strategy to integrate career
development into the core of the learning experience. The university has gained international recognition by
making such a commitment. In the QS World University Rankings 2026, Ajman University is placed #3

among the UAE's employer reputation, which testifies to the institution's continued commitment to graduating
employable graduates.

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Masar supports We the UAE 2031 and Ajman Vision 2030, both of which focus on building national talent,
driving a knowledge-based economy, and empowering young people to drive change across sectors. By
reinforcing the skills of graduates to adapt, innovate, and lead, Masar supports the country's priorities for

sustainable and inclusive development.

Across the student life cycle, Masar provides customized support from initial exploration of interest and
course, through mid-program industry immersion, to career guidance as graduation approaches. The model
extends post-graduation, providing alumni with access to mentoring, professional development activities, and

lifetime involvement.

A hallmark of Masar is its focus on substantive connection. Through collaboration among students, faculty,
alumni, and industry professionals, the system provides real-world exposure through career events, live
projects, consulting cases, and panel discussions with experts. These learning experiences not only build
technical skills but the relationship capital necessary for leadership and sustained success.

The introduction of Masar Career Excellence strengthens Ajman University's vision as an innovative campus

that makes student success its mission. It is an embodiment of a strategy for higher education that prepares its
graduates to create their own futures with direction and contribute positively to a resilient, inclusive, and

knowledge-based socie
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