Page 194 - KFED PR REPORT LOCAL - AUGUST 2025

8/4/25, 11:52 AM MAKE and Khalifa Fund launch the 5th Cohort of Athath Fellowship 2025 to empower the new generation - Middle East News 247

Hosted by MAKE at their facility in Mina Zayed, Abu Dhabi, from July to 11 October 2025, the
programme is structured in three distinct phases and will combine 8 training -sessions to equip aspiring

creatives in furniture design with the tools to launch and grow their businesses. From shifting the mindset
to entrepreneurial thinking, to mastering the Business Model Canvas, operational planning, pricing,
branding, and digital marketing, each session offers practical insights led by industry experts. The

programme also covers growth strategies and the essentials of setting up a business legally in the
UAE.This year’s edition is supported by Khalifa Fund for Enterprise Development, whose mission aligns
with the fellowship’s goal of empowering emerging entrepreneurs and building a dynamic, innovation-
driven ecosystem. This edition will bring together a new generation of talents committed to shaping the

regional dialogue on aesthetics, functionality, and innovation in modern furniture design. Khalifa Fund’s
support also emphasises the fellowship’s commitment to nurturing local talent and fostering commercially
sustainable design practices in the UAE.

Her Excellency Mouza Obaid Al Nasri, CEO of Khalifa Fund for Enterprise Development, said: “We
are proud to support Athath Fellowship 2025 as part of our commitment to fostering entrepreneurial talent

in the creative industries. This programme not only empowers young designers with the tools and
knowledge to thrive, but also aligns with our broader vision of enabling sustainable, design-led
enterprises that contribute to enhancing Abu Dhabi’s position as a global hub for knowledge-based,
innovation-driven economy.

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