Page 38 - KFED PR REPORT LOCAL - AUGUST 2025
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                       MAKE and Khalifa Fund launch the 5  Cohort of Athath
                             Fellowship 2025 to empower the new generation
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               01 August 2025, Abu Dhabi – MAKE has launched its 5  cohort of the Athath Fellowship 2025,
               in  partnership  with  Khalifa  Fund  for  Enterprise  Development,  inviting  all  next-gen  aspiring
               furniture entrepreneurs to reimagine the world of furniture design.  The application call, launched
               last month, welcomed those who view furniture as a functional design, and the selected applicants
               are interviewed in June 2025. Every phase of the programme is dedicated to unraveling unique
               skills and visionary ideas.
               Hosted by MAKE at their facility in Mina Zayed, Abu Dhabi, from  July  to 11 October  2025,
               the programme is structured in three distinct phases and will combine 8 training -sessions to equip
               aspiring creatives in furniture design with the tools to launch and grow their businesses. From
               shifting  the  mindset  to  entrepreneurial  thinking,  to  mastering  the  Business  Model  Canvas,
               operational  planning,  pricing,  branding,  and  digital  marketing,  each  session  offers  practical
               insights led by industry experts. The programme also covers growth strategies and the essentials
               of setting up a business legally in the UAE.This year’s edition is supported by Khalifa Fund for
               Enterprise  Development,  whose  mission  aligns  with  the  fellowship’s  goal  of  empowering
               emerging entrepreneurs and building a dynamic, innovation-driven ecosystem. This edition will
               bring  together  a  new  generation  of  talents  committed  to  shaping  the  regional  dialogue  on
               aesthetics, functionality, and innovation in modern furniture design. Khalifa Fund’s support also
               emphasises  the  fellowship's  commitment  to  nurturing  local  talent  and  fostering  commercially
               sustainable design practices in the UAE.
               Her Excellency Mouza Obaid Al Nasri, CEO of Khalifa Fund for Enterprise Development,
               said: “We are proud to support Athath Fellowship 2025 as part of our commitment to fostering





