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7/1/25, 11:17 AM 7X and Amazon UAE Establish Strategic Partnership to Transform Urban Delivery - Middle East News 247
fulfilment, and smarter delivery solutions. As the partnership evolves, we look forward to exploring
additional ways to support customer convenience, operational efficiency, and contribute to the UAE’s
digital economy and sustainability ambitions.”

The initiative will address growing consumer demand for rapid delivery of everyday essentials such as
groceries, personal care items, and electronics. Whether customers need a new phone charger, groceries
for a last-minute dinner party, or diapers for their baby, by reducing the distance between products and

customers, all their needs are covered.

Ronaldo Mouchawar, Vice President of Amazon Middle East, Africa, and Turkey, said: “7X has been

our long-standing valued partner since Amazon’s launch in the UAE, and this latest collaboration
exemplifies our shared innovative spirit. This partnership underscores the power of inter-sector
collaboration, demonstrating how logistics innovation and eCommerce expertise can converge to serve
today’s digital and online retail landscape, while supporting the UAE’s infrastructure efficiency,

transportation and sustainability goals. We prioritize integrated urban planning, and ensure that, as we
grow, we continue to serve the UAE’s national agenda. As we enhance customer convenience across the
UAE, we are proud to be working alongside 7X to contribute to the UAE’s digital economy.”

This collaboration marks a step forward in the joint efforts of 7X and Amazon to support the UAE’s journey
as a global leader in smart, sustainable logistics. As the partnership develops, both companies will
continue to assess how best to scale and refine this model in support of customer convenience,

operational efficiency, and long-term transformation.

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