Page 3 - AAE PR REPORT - July 2024
P. 3
PR REPORT
Al Ansari Exchange
July 2024
2 Press Releases were issued for Al Ansari Exchange
1 Press Release was cancelled for Al Ansari Exchange
1 Media Invite was issued for Al Ansari Exchange
9 Interviews were conducted for Al Ansari Exchange
30 Content Developments were made for Al Ansari Exchange
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 1,405,700
*Arabic Total Value of Spend 1:4 AED 5,622,800
English Total AED 1,033,900
*English Total Value of Spend 1:4 AED 4,135,600
TOTAL AED 9,758,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
