Page 3 - HBMSU PR REPORT- NOVEMBER 2025
P. 3
PR REPORT
Hamdan Bin Mohammed Smart
University
November 2025
7 Press Releases were issued for HBMSU
3 Press Releases were cancelled for HBMSU
1 News Brief was issued for HBMSU
1 Photo Caption was issued for HBMSU
4 Statements were made for HBMSU
3 Statements were cancelled for HBMSU
4 Interviews were conducted for HBMSU
5 Content Developments were made for HBMSU
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 5,001,700
*Arabic Total Value of Spend 1:6 AED 30,010,200
E n g l i s h T o t a l A E D 1,383,800
*English Total Value of Spend 1:6 AED 8,302,800
TOTAL AED 38,313,000
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.

