Page 3 - KHALIFA FUND PR REPORT FEBRUARY 2025
P. 3
PR REPORT
Khalifa Fund
February 2025
3 Press Releases were issued for Khalifa Fund
17 Interviews were secured for Khalifa Fund
11 Content Development were made for Khalifa Fund
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 1,521,800
*Arabic Total Value of Spend 1:4 AED 6,087,200
English Total AED 869,400
*English Total Value of Spend 1:4 AED 3,477,600
TOTAL AED 9,564,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
