Page 3 - INVESTOPIA ENGLISH PR REPORT FEBRUARY - MARCH 2025 (International)
P. 3
PR REPORT
Investopia 2025
18 Press Releases were issued for Ministry of Economy
10 Talking Points were prepared for Ministry of Economy
7 Statements were prepared for Ministry of Economy
7 Speeches were prepared for Ministry of Economy
1 Media Invite was made for Ministry of Economy
40 Event Media Coverages were conducted for Ministry of Economy
60 Interviews were conducted for Ministry of Economy
15 Content Development were made for Ministry of Economy
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 10,156,200
*Arabic Total Value of Spend 1:4 AED 40,624,800
English Total AED 13,588,300
*English Total Value of Spend 1:4 AED 54,353,200
TOTAL AED 94,978,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
