Page 3 - Savoye PR Report - November 2023
P. 3

MEDIA MONITORING REPORT
                                                   (November 2023)



                                                       Savoye



               1 Press Release was issued for Savoye.
               2 Interviews were conducted for Savoye.
               2 Powerlists were issued for Savoye.
               1 Awards Nomination – TLME was issued for Savoye.

               TOTAL VALUE  -  ARABIC  & ENGLISH PRESS RELEASES  IN  UAE
               AED.


                Arabic Total                                             AED               214,800

               *Arabic Total Value of Spend 1:4                          AED               859,200

                English Total                                            AED               344,000

               *English Total Value of Spend 1:4                         AED               1,376,000

                TOTAL                                                    AED               2,235,200


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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