Page 62 - MBRF PR REPORT - MARCH 2025

3/18/25, 10:26 AM Latest News
milestone in improving cultural and intellectual discussions among youth globally. It further serves as an ideal
platform for knowledge sharing and a catalyst for creativity and innovation on a global level.

His Excellency Jamal bin Huwaireb, CEO of MBRF, emphasized the importance of this event in creating a
global knowledge community driven by creativity. H.E. stated: “The launch of ‘Knowledge Lounge’ in two

Australian cities marks a crucial step in MBRF’s mission to promote knowledge and intellectual engagement
within communities. We aim to open new avenues for Emirati and Arab youth abroad by providing them with

a dynamic platform that brings them together, enhances their knowledge and expertise, and strengthens their
connection to their roots. These initiatives empower youth to explore new perspectives and establish

knowledge as a fundamental pillar for progress and prosperity.”
H.E. bin Huwaireb said, " At MBRF, we are dedicated to playing an active role in National Reading Month. We
are driven by our belief in the transformative power of knowledge in community development. By conducting

events that encourage a reading culture and inspire generations to explore and engage in continuous
learning, we contribute to realizing the UAE’s vision of becoming a thriving global hub for knowledge and

intellectual excellence.”
His Excellency Khalid Al Nuaimi, Director of the Federal Youth Authority, stated: “The UAE’s wise leadership
firmly believes that knowledge is one of the cornerstones for building a highly skilled workforce capable of

leading the future and actively contributing to sustainable development. Consequently, fostering a culture of
reading remains a national priority, with the UAE implementing an ambitious strategy to integrate reading as

a vital part of daily life. This initiative drives progress by cultivating a creative, inspired society that can adapt
to a rapidly changing world. At the Federal Youth Authority, we recognize the potential of youth in driving

change. Additionally, we are committed to continually providing platforms and opportunities that inspire them
to read, explore, and expand their knowledge in ways that seamlessly align with their evolving aspirations

and needs.”
H.E. Al Nuaimi added: “Youth play a vital role in supporting national goals through initiatives that create
tangible social impact on a global scale. The ‘Knowledge Lounge,’ launched by MBRF in Sydney and

Melbourne as part of the UAE’s National Reading Month 2025, represents a significant step in encouraging
Emirati youth to engage in intellectual and cultural exchange with the Arab knowledge community.

Additionally, it promotes global creative collaborations, reflecting a steadfast commitment to positioning
reading as a primary source of innovation and development, while inspiring future generations to succeed in

various fields.”
Engagement platform

Noor Al Ali, President of the Emirates Global Youth Council in Australia, said: “Knowledge serves as a
fundamental pillar in the development of youth, particularly for those pursuing their education abroad. The
council is honored to be part of this initiative, which serves as a vital platform for cross-cultural interaction

with diverse global communities. Additionally, it encourages meaningful exchanges of knowledge and
expertise between Emirati youth and their Arab and international counterparts, further broadening their

horizons across various fields. By fostering a dynamic environment for learning and development, this

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