Page 3 - Emerald Palace Group - JANUARY 2024
P. 3

PR REPORT



                                Emerald Palace Group



                                                  January 2024





                    1 Press Release was issued for Emerald Palace Group
                    The Press Release was sent to all local, Pan Arab English and Arabic publications.



                    TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.


                       A  r  a  b  i  c     T  o  t  a  l                    A  E  D                                 1,171,100

                     *Arabic Total Value of Spend 1:4                     AED                               4,684,400

                     English Total                                                       AED                               3,414,400

                     *English Total Value of Spend 1:4                    AED                             13,657,600

                     TOTAL                                                AED                             18,342,000


                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
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