Page 3 - Centena Group PR Report - May 2025
P. 3
MEDIA MONITORING REPORT
(May 2025)
Centena Group
1 Press Release was issued for Centena Group
1 Interview was conducted for Centena Group
1 Feature Article was issued for Centena Group
4 Opinion Pieces were issued for Centena Group
The press release was sent to all local, Pan-Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 254,000
*Arabic Total Value of Spend 1:4 AED 1,016,000
English Total AED 599,400
*English Total Value of Spend 1:4 AED 2,397,600
TOTAL AED 3,413,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
