Page 60 - Centena Group PR Report - May 2025

Latest News

ATLAB supports GCC’s K–12 and Universities with

creative STEAM learning, showcases solutions at GESS

Saudi Arabia 2025

27/05/2025

• Need for creative hands-on learning is rapidly increasing across K-12 and Universities. •
Middle East EdTech market projected to reach USD 573.1 billion by 2031, with new

solutions transforming classrooms. • Saudi Arabia, Qatar, and the UAE are driving the

adoption of blended learning, data insights, and gamified tools to enhance education and
student engagement

May 26, 2025: ATLAB, a leading educational solutions provider and a subsidiary of Centena Group, showcases

playful, tech-rich learning solutions designed to bring education to life by redefining classroom experiences
across K–12 and universities at GESS Saudi Arabia 2025. These solutions support the Kingdom’s ambitious Saudi

Vision 2030 by fostering a future-ready, knowledge-driven society.

The Middle East EdTech market is rapidly expanding, projected to grow USD 573.1 billion by 2031, reflecting a
global shift toward immersive, hands-on learning. In K–12, classrooms are evolving into science workshops:

coding robots, interactive AR/VR experiments, and maker kits are as common as textbooks. Higher education is
also racing ahead, with universities integrating AI programs, autonomous vehicle labs, and biomedical

engineering projects into their curricula.

With a focus on immersive, experiential learning, ATLAB is well-positioned to meet this growing demand and
support the development of educational institutions in the region with hands-on STEAM activities, cutting-edge

lab kits, AI-enabled tools that seamlessly blend fun and practical problem-solving into every lesson. The
solutions aim to transform traditional classrooms into dynamic learning environments that spark curiosity, build

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