Page 3 - AAE PR REPORT - September 2024
P. 3
PR REPORT
Al Ansari Exchange
September 2024
3 Press Releases were issued for Al Ansari Exchange
5 Content Developments were made for Al Ansari Exchange
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 4,473,000
*Arabic Total Value of Spend 1:4 AED 17,892,000
English Total AED 743,000
*English Total Value of Spend 1:4 AED 2,972,000
TOTAL AED 20,864,000
*This calculation is based on the principle that editorial has four times the value of paid-for advertising,
as surveys have proven that majority of readers tend to believe the veracity of editorial is four times
more than paid-for advertising.
