Page 84 - KFED PR REPORT - SEPTEMBER 2025

9/22/25, 2:53 PM UAE's Ministry of Economy and Tourism announces details of 'The Emirates: The Startup Capital of the World' national campaign - …
standing as a global entrepreneurship destination through policies that support businesses and

economic practices, and proactive government initiatives.

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Al Marri stressed that the campaign represents a comprehensive national vision to build a globally

competitive economy driven by innovation, youth empowerment, and entrepreneurship. It is supported

by practical programmes and initiatives, underpinned by robust data and indicators that position the
UAE as a global destination for talent, investors, and entrepreneurs.

Al Marri said, “‘The Emirates: The Startup Capital of the World’ national campaign reflects the UAE

leadership’s vision to establish the nation as the premier destination for global talent, innovators and
entrepreneurs. It is a strategic step toward solidifying the UAE’s position as a global hub for

entrepreneurship.”

He pointed out that the UAE has secured the top position in the 2024-2025 Global Entrepreneurship

Monitor (GEM) report for the 4th year running. The UAE also ranked first in 11 out of 13 indicators for

high-income countries, and was named the best destination for entrepreneurship and SMEs among 56
evaluated economies.

As part of the ‘Projects of the 50’ initiative, the UAE announced investments worth AED8.7 billion
aimed at promoting innovation and supporting SMEs. The UAE is home to over 50 government and

private business incubators and accelerators, Al Marri noted.

He also pointed out that SMEs, which make up around 95% of the UAE’s active businesses, have

contributed 63.5% of its non-oil GDP as of mid-2022, and that out of the 7 Arab companies recently

gaining ‘Unicorn’ status, 5 have launched in the UAE.

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