Page 3 - UP GENERAL REPORT - JULY 2025
P. 3
PR REPORT
Union Properties
July 2025
2 Press Releases were issued for Union Properties
1 Quote was made for Union Properties
4 Interviews were conducted for Union Properties
23 Content Developments were made for Union Properties
2 Media plans were made for Union Properties
1 Opportunity was missed for Union Properties
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 4,398,500
*Arabic Total Value of Spend 1:4 AED 17,594,000
English Total AED 271,900
*English Total Value of Spend 1:4 AED 1,087,600
TOTAL AED 18,681,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
