Page 107 - CABSAT PR REPORT - MAY 2024

5/24/24, 1:18 PM CABSAT 2024 concludes with several new announcements, partnerships, MoUs | Advanced Television
Magnifi-indexed asset libraries, key moment clips, and rule-based compilations
within the editing interface. Furthermore, we unveiled the product map of our
ground-breaking generative AI graphics platform, which uses code-based design
systems and AI to automate data-driven graphics workflows across digital media
assets.”

Pavel Potužák, CEO, Aveco, commented: “We are delighted to have participated
and introduced our new revolutionary product – ASTRA Media Factory– at CABSAT
2024. This innovative product has already won this year’s Best of Show 2024
award at NAB in the TV tech category. ASTRA Media Factory is a single platform
with three dimensions, with the first dimension referring to the suite of services,
covering the whole lifecycle of assets, automating studio production, management,
playout, and distribution. The second dimension is the environment, which refers to
its ability to function in any combination of On-Prem, Remote, and Multi-Cloud.
Integration is the third dimension, with a vast library of integrated third-party
products available from Aveco. In all three dimensions, ASTRA Media Factory offers
a unified user experience and expands unified workflows. It also enables media
organisations to leverage on-prem technology investments and seamlessly expand
to the cloud. The three-dimensional flexibility allows ASTRA Media Factory to get
very close to the dreams of the customers, which further increased its popularity
among visitors at this year’s CABSAT.”

This year’s landmark 30th edition also features demonstrations of technology that
attendees were able to interact with. A big hit with visitors and exhibitors alike, the
GlamBot, a high-speed camera attached to a robotic arm that is designed to snap
dynamic images in a mirrored tunnelgave the conference a sense of Hollywood
glamour and created covetable moments to share on social media.

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