Page 150 - CABSAT PR REPORT - MAY 2024

5/23/24, 11:08 AM Second day of CABSAT 2024 continues to reveal transformative trends and innovations within media and entertainment landscap…
Grass Valley, a pioneer in live production solutions, announced that Saudi Arabia-based
Arabsat – a major global satellite operator that delivers over 700 TV and radio channels to

more than 80 countries – has chosen its AMPP SaaS platform as the foundation for a new
three-tiered suite of broadcast transmission services.

The new services are based on Playout X, an AMPP-based SaaS solution that will enable

Arabsat customers to broadcast quality signals in a much more flexible and efficient way.

This year, CABSAT is also launching exclusive Brand Ambassador programme that is open to
exceptional business leaders. This distinguished group of experts will shape the media and
entertainment landscape, initiate high-level conversations between key partners, and help

drive opportunities that support the MENA region becoming a coveted destination for the
sector.

The selected ambassadors include: Sanjay Raina, Global Media and Entertainment Executive;

Manoj Mathew, Director of Studios and Events at Dubai Studios, Dubai Media; Kabir Khan, Film
Director; Crispin Dominic, CEO and Founder, Action Filmz Production; Randall Barney, Director

of Certification and Membership, World Teleport Association, USA; Vijaya Cherian, Head of the
Broadcast and Satellite Division at CPI Trade Media; Virgil Labrador, Editor-in-Chief, Satellite

Markets and Research, USA, and Heba Korayem, Content Market and Distribution Specialist, H
Consult.

About Dubai World Trade Centre (DWTC):

A global business facilitator since 1979, Dubai World Trade Centre (DWTC) is home to the
region’s leading purpose-built convention and exhibition centre. DWTC provides a platform for

connecting people, products, innovation and ideas from around the world through a dynamic
calendar of international trade exhibitions and its own roster of sector leading mega events. As

a designated free zone, complemented by award-winning commercial real estate, DWTC plays
an integral role in Dubai and the region’s growth story. Since its inauguration, DWTC has

hosted over 6,000 events, with an estimated economic output of AED 248 billion, attracting
over 38 million business visitors to Dubai.

About CABSAT:

With a history of over 30 years, CABSAT is the only specialised event that draws more than
14,000 business professionals from the MEASA region’s media, content, and digital industries.

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