Page 89 - CABSAT PR REPORT - MAY 2024

Pavel Potužák, CEO, Aveco, commented: “We are delighted to have participated and
introduced our new revolutionary product – ASTRA Media Factory– at CABSAT 2024.

This innovative product has already won this year’s Best of Show 2024 award at NAB in
the TV tech category. ASTRA Media Factory is a single platform with three dimensions,
with the first dimension referring to the suite of services, covering the whole lifecycle of

assets, automating studio production, management, playout, and distribution. The
second dimension is the environment, which refers to its ability to function in any

combination of On-Prem, Remote, and Multi-Cloud. Integration is the third dimension,
with a vast library of integrated third-party products available from Aveco. In all three

dimensions, ASTRA Media Factory offers a unified user experience and expands
unified workflows. It also enables media organisations to leverage on-prem technology
investments and seamlessly expand to the cloud. The three-dimensional flexibility

allows ASTRA Media Factory to get very close to the dreams of the customers, which
further increased its popularity among visitors at this year’s CABSAT.”

Attendees also had the opportunity to interact with cutting-edge technology, including
the GlamBot, a high-speed camera attached to a robotic arm, adding a touch of
Hollywood glamour to the conference. The BroadcastProME Manufacturer Awards

recognised firms for their contributions to the region’s broadcast sector, with CABSAT
receiving recognition for its impactful contributions.

The 30th edition of CABSAT provided a platform for industry leaders to connect,
innovate, and explore the latest advancements in the broadcast and entertainment
industries, marking another successful chapter in its esteemed history.

https://www.broadcastprome.com/news/cabsat-2024-concludes-with-key-announcements-and-
partnerships/