Page 3 - Red Hat PR REPORT - MAY 2024
P. 3
PR REPORT
Red Hat
May 2024
2 Press Releases were circulated for Red Hat.
3 Interviews were secured for Red Hat.
1 Speaking opportunity was secured for Red Hat
3 Content Development were drafted for Red Hat
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 349,200
*Arabic Total Value of Spend 1:4 AED 1,396,800
E n g l i s h T o t a l A E D 361,600
*English Total Value of Spend 1:4 AED 1,446,400
TOTAL AED 2,843,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.