Page 3 - KAEC PR REPORT - FEBRUARY 2025
P. 3
PR REPORT
KAEC
February 2025
1 Press Release was issued for KAEC
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 899,900
*Arabic Total Value of Spend 1:4 AED 3,599,600
English Total AED 255,000
*English Total Value of Spend 1:4 AED 1,020,000
TOTAL AED 4,619,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
