Page 320 - MINISTRY OF CULTURE PR REPORT - MAY 2025 (ENGLISH)

5/27/25, 8:30 AM Make It In The Emirates Concludes With New Industrial Projects Valued Over AED 11 Billion - UrduPoint
Throughout the platform, young entrepreneurs shared experiences and advice — inspiring the next
generation of industrial leaders and building momentum for the UAE’s startup ecosystem.

Success Partners
A wide range of partners supported this year’s edition:
-Investment Partners: IHC, Mubadala

-Sector Enabling Partner: Tawazun Council
-Enablement Partners: Abu Dhabi Commercial Bank, Abu Dhabi Exports Office, Emirates
Development Bank, KEZAD Group, NMDC Group
-Sector Partners: EDGE, EMSTEEL, Emirates Global Aluminium (EGA), Silal, Agthia, Al Dahra

-Associate Sponsors: Arab Basalt Fiber Company, RAK Ceramics, Etihad Credit Insurance, e7 Group,
Envision, NEOX
-Financing Sponsor: First Abu Dhabi Bank (FAB)
-Industrial Partner: Airbus

-In-Country Value (ICV) Champion: Baker Hughes
-AI Zone Sponsor: Technology Innovation Institute (TII)
-Supporting Sponsors for Start-Up Competition: Yokogawa, HUB71
-Entrepreneurship Content Partner: Stratecis

-Knowledge Partners: Roland Berger, Oliver Wyman, Emirates Center for Strategic Studies and
Research (ECSSR), Trends Research & Advisory
-Lanyard Sponsor: Pipetec
-Outreach Partner: Mexican Business Council in UAE

The fourth edition of Make it in the Emirates built on the achievements of previous years, advancing
the goals of the National Strategy for Industry and Advanced Technology. It strengthened the UAE’s

position in strategic and future industries, enhanced the competitiveness of Emirati products, and
created an enabling environment for investment and technology adoption.

The 2025 edition delivered record-breaking satisfaction levels — well above global benchmarks:
-Exhibitor satisfaction: 4.05 (global avg: 3.80)
-Perceived importance: 4.28 (global avg: 3.89)
-Intent to return: 4.36 (global avg: 4.01)

-Net Promoter Score (NPS): +51 (global avg: +9)

Among visitors:

-Satisfaction: 4.25 (global avg: 4.02)
-Perceived importance: 4.06 (global avg: 3.87)
-Intent to return: 4.37 (global avg: 4.00)-

These exceptional results reflect the platform’s growing impact, outstanding organization, and strategic
value to all participants — cementing its reputation as the region’s leading industrial platform.

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