Page 506 - MINISTRY OF CULTURE PR REPORT - MAY 2025 (ENGLISH)

5/9/25, 1:15 PM Fourth edition of 'Make it in the Emirates' to launch May 19 - Business - Economy and Finance - Emirates24|7
multiple MoUs and agreements to further support national industries. The Industrialists Career Exhibition will highlight job opportunities for UAE
nationals in the industrial sector.

“Make it in the Emirates is where ambition meets opportunity. Through our collective efforts, we will build a future where the Made in the Emirates
mark stands as a symbol of the highest standards of quality, innovation, and sustainability.”

“I extend an open invitation to investors and entrepreneurs, both local and international, to take part in Make it in the Emirates 2025 to explore
opportunities, forge partnerships, and leverage the UAE’s incentives and enablers. Our success stories are a source of national pride, proving the
UAE is a land of opportunity. Businesses that make it in the Emirates will enhance their competitiveness, contribute to shaping the future, and be
part of a national success stories. Further, manufacturers will have access to markets representing more than 3 billion people,” Dr. Sultan added.

Al Suwaidi said, “Thanks to the support and guidance of our wise leadership, Make it in the Emirates has become the leading national platform for
discussing developments and shaping the future of the UAE’s industrial sector, while enhancing the country’s position as a regional and global hub
for advanced industry.”

Al Suwaidi noted that the event will witness new announcements including industrial investments and key initiatives that will contribute to the UAE’s
sustainable economic development goals.

He outlined the key activities planned over the event’s four-day run, including honouring industrial pioneers through various award programs like
the Make it in the Emirates Awards and the ICV Champions, as well as hosting a series of ministerial sessions, strategic discussions, and
partnership signings. Make it in the Emirates 2025 will also spotlight the role of technology and women in industry, present inspiring success
stories, and promote national content and global expansion opportunities for Emirati products.

Al Suwaidi also highlighted the theme of the fourth edition, “Advanced Industries. Accelerated”, which reflects MoIAT’s commitment to developing
an innovative and sustainable industrial sector. The event will also feature the Industrialists Career Exhibition, offering more than 1,200 job
opportunities from 100 companies for Emirati talent, alongside an exhibition showcasing national products in key sectors such as pharmaceuticals,
space, defense, and energy.

In addition, investors will be introduced to offtake opportunities, while the launch of the Global Exchange Program will open doors for startups to
explore the Japanese market during Expo 2025 Osaka.

Al Dhaheri also highlighted that fourth edition of Make it in the Emirates is set for significant expansion. The event space will increase to 68,000
square meters, five times larger compared to the previous edition. The total number of exhibitors will surpass 700, 15 times more compared to
2024.
Al Dhaheri added that the Abu Dhabi National Exhibitions Company Group aims to attract more than 30,000 visitors, marking a five-fold growth
compared to the previous edition. He emphasised the company's commitment to developing events to support national industries by highlighting
investment opportunities, creating partnerships and collaborations, encouraging innovation, and supporting SMEs. This will contribute to enhancing
the competitiveness of local products and their ability to reach new markets, both regionally and internationally.

For his part, Al Nakhi emphasised that Make it in the Emirates reflects the leadership’s commitment to reinforcing national identity and fostering a
sustainable economy rooted in creativity and cultural heritage. He noted that the fourth edition coincides with the Year of Community, which
highlights the citizen as the cornerstone of national development, while recognising craftsmen, artists, and creatives as guardians of heritage and
ambassadors of Emirati identity.

Al Nakhi highlighted the Artisans Handicrafts pavilion, organised by the Ministry of Culture as one of this edition’s dedicated areas. The pavilion will
feature live demonstrations of 40 traditional crafts across 10 main zones, along with a rich program of artistic performances and workshops held in
collaboration with local partners.
Al Nakhi also noted that supporting handicrafts strengthens generational ties to heritage and highlights the UAE’s creative identity as a nation with
a vibrant, ever-evolving legacy. He emphasised that the Ministry of Culture’s initiatives, particularly the support for Emirati handicrafts, heritage
industries, and the empowerment of artisans, are part of a national strategy that places society at the heart of development and the creative
economy.

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