Page 3 - T4 Education PR REPORT - August 2024
P. 3

MEDIA MONITORING REPORT
                                                     (August 2024)



                                                T4 Education



               1 Press Release was issued for T4 Education
               1 Interview was conducted for T4 Education
               The press releases were sent to all local, Pan-Arab English and Arabic publications.

               TOTAL VALUE -  ENGLISH IN UAE AED.


                Arabic Total                                             AED                 308,800

               *Arabic Total Value of Spend 1:4                          AED                 1,235,200

                English Total                                            AED                 482,800

               *English Total Value of Spend 1:4                         AED                 1,931,200

                TOTAL                                                    AED                 3,166,400


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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