Page 89 - Sparklo PR Report - April 2025

the circular economy, we seek to strengthen Abu Dhabi’s leading position in the global
transformation towards building a sustainable future.”

Maxim Kaplevich, Founder and CEO of Sparklo, commented: “The partnership with EAD
exemplifies the success of government-private sector collaboration. With EAD’s unwavering

support, we have expanded the RVM network, contributing directly to Abu Dhabi’s
sustainability agenda. The results speak for themselves – when recycling is made simple and

engaging, communities embrace the change, reinforcing the role of practical solutions in
environmental progress.”

As EAD and Sparklo continue to scale the initiative, efforts will focus on expanding the RVM
network and deepening community engagement, further solidifying Abu Dhabi’s leadership in

sustainable innovation.

- Ends-

About Environment Agency – Abu Dhabi (EAD)

Established in 1996, the Environment Agency – Abu Dhabi (EAD) is committed to protecting
and enhancing air quality, groundwater as well as the biodiversity of our desert and marine

ecosystem. By partnering with other government entities, the private sector, NGOs and global
environmental agencies, we embrace international best practice, innovation and hard work to

institute effective policy measures. We seek to raise environmental awareness, facilitate
sustainable development and ensure environmental issues remain one of the top priorities of

our national agenda.

About Sparklo

Sparklo is a global UAE-based cleantech company that revolutionises the recycling industry

and encourages sustainable practices worldwide. Through its innovative reverse vending
machines (RVMs) known as Sparklomats, the company motivates users to recycle plastic
bottles and aluminium cans by offering engaging rewards. Sparklo's cutting-edge software

and hardware solutions utilise AI and machine learning to optimise recycling processes,

making it fun and easy for individuals to contribute to a sustainable lifestyle. With a growing
network of more than 250,000 users in the UAE alone, Sparklo collects over 200,000 bottles

and cans daily. The company operates in over ten countries, including the UAE, Saudi Arabia,
Oman, Qatar, Vietnam, India, Thailand, Kazakhstan, and Georgia.