Page 543 - MOET ENGLISH PR REPORT - OCTOBER 2025 (Part 1)

10/28/25, 10:35 AM UAE leader aims to share country's tourism expertise globally | Khaleej Times
31 Dec, 2023
Abu Dhabi Sheikh Zayed Festival fireworks

Shaikha Nasser, who brings over 16 years of leadership experience in hospitality, currently serves as
Corporate Vice President of Rotana Hotel Management Corporation. A prominent figure in the UAE’s

first Emirati to be
tourism sector, she made history in May when she became the first woman and first Emirati to be
elected as Secretary-General of UN Tourism
elected as Secretary-General of UN Tourism, pending ratification in November.

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Leadership vision

On Monday, Shaikha Nasser Al Nowais spoke at the Future Hospitality Summit at Madinat Jumeirah,
a three-day event bringing together the world’s top hospitality investment decision-makers to share
insights and explore new partnerships.

During her address, she outlined her leadership vision for the next three years. “I will be focused on
five pillars," she said. “My primary priority is sustainability and responsibility planning. Second is
capacity building, education and training. Third is building infrastructure. Number four is digital

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