Page 579 - MOET ENGLISH PR REPORT - OCTOBER 2025 (Part 2)

10/8/25, 9:04 AM Entrepreneurship Programme launched to train 10,000 Emira...
Dr. Faridoon added, “This is the first step towards becoming an entrepreneur. Participants will gain a deeper understanding of innovation
methodologies, building successful business models and navigating potential challenges. The programme aims to empower them to become a
key part of the UAE’s development journey, and create added value for the national labour market.”

The Essentials of Entrepreneurship programme equips participants with the fundamental skills and knowledge needed to begin their
entrepreneurial journey, professionally and confidently.

Held remotely on 16th and 17th November, and in-person at the New Economy Academy at Emirates Towers, Dubai, on 18th November, the
programme covers the practical aspects of entrepreneurship, from the early stages of idea generation, business model development, and pitching
projects to a panel.

The programme targets innovators, start-ups and existing entrepreneurs seeking to hone their skills and expand their reach.
Through workshops and both theoretical and practical training, the programme addresses the fundamentals of entrepreneurship, its regulations
and laws in the UAE, market analysis, financial planning, business model development and presentation and marketing skills. The training will be
delivered by top entrepreneurship experts in the UAE.

Participants will be able to create realistic business plans, as well as financial and marketing plans, and will be able to test their ideas and receive
consumers’ feedback. Graduates will receive a certificate from the New Economy Academy.
The Complete Entrepreneurship masterclass, among the largest of its kind in the region, is a comprehensive training experience that covers all
stages of building a business, from idea generation to sustainable growth and expansion. The 6-day course combines in-person and remote
sessions.

Remote sessions will run from 8th-9th and 12th December , while in-person sessions will take place at the New Economy Academy at the
Emirates Towers in Dubai from 10th-11th and 15th December.
This programme is ideal for aspiring entrepreneurs seeking to build locally and globally scalable ventures.

Combining theory with hands-on practice, the programme addresses all stages of entrepreneurship, from identifying business ideas, to market
and competitor analysis, marketing strategies and finally pitching projects to expert panels.

Main themes of the programme include identifying opportunities and assessing risks, building revenue models, idea and market validation,
company formation laws, Go-to-Market strategies and integrated marketing campaigns.

WAM

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